Dodge Ram & Cummins News:

'Ram Outdoorsman' Will Become an NBC Outdoor Television Program in 2012!

     December 2011—Ram Outdoorsman joins the NBC Sports Network in 2012. Officials from Orion Entertainment announced that the new Ram Outdoorsman series will launch on NBC Sports Network in the fall of 2012. (VERSUS will become NBC Sports Network in Jan 2012). The new series will focus on North America’s finest hunting and angling destinations from Alaska to Texas.

     “This new series will provide the Ram Outdoorsman with even greater visibility among America’s 50 million sportsmen,” said Fred Diaz, President and CEO Ram Truck Brand and Chrysler de Mexico—Chrysler Group LLC. “Chris Dorsey and Gerald McRaney are two of the best known and most credible personalities in the outdoors. Working with Orion Entertainment helps the Ram Truck brand speak directly to customers and demonstrates our commitment to the outdoors and outdoors enthusiasts."

     The series coincides with the highly successful launch of the Ram Outdoorsman pickup. Designed by a team of Ram Truck engineers who are passionate about hunting and fishing, the Ram Outdoorsman is a complete, ready-to-go solution to an outdoor enthusiast’s demanding needs.

     Ram Outdoorsman is produced by Denver-based Orion Entertainment, the world’s largest independent producer of outdoor adventure programming with numerous series and specials airing and in production for NBC Sports, A&E, Discovery, Discovery’s Velocity, DIY and multiple outdoor networks.

     VERSUS, part of the NBC Sports Group, serves passionate sports fans across all media platforms.