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2012 Jeep Wrangler Introduction Follows Record-Breaking 2011 Wrangler Sales!

     Despite the economy and industry-wide setbacks, Chrysler Group's Jeep® engineering staff outdid itself for 2012. The new Jeep JK Wrangler offers an all-new powertrain, sweeping design changes plus new levels of comfort and ride quality.

     Important to Jeep Wrangler buyers is the continued promise of utility, ruggedness and 4WD off-road capability. While the Grand Cherokee takes owners to the height of luxury and ride quality, the JK Wrangler can face the roughest 4x4 trails on the planet!

     For 2012, the Wrangler delivers better on-road performance and handling than any previous Jeep utility model. Fuel efficiency has improved with the new powertrain, despite a 40% increase in horsepower and 10% more torque. In driving impressions, the most noticeable change is the new A580 five-speed automatic transmission option with the 3.6L Pentastar V-6. 

     This video introduces the 2012 features and design objectives. Rick Deneau, Head of Brands Sales for Chrysler Group, LLC, kicks off the program. Chris Ellis, Head of Jeep® Marketing, sets the stage for Brian Nielander and Ray Durham, who each participated in the design changes and performance improvements found on the 2012 Jeep JK Wrangler models.